Currently there are authorities from different countries and markets I’m doing a search If the acquisition Activision Blizzard by Microsoft Thrive in the competitiveness of the sector or not. This is not only unveiled a open war between Xbox and its direct competitor, Sonybut also Reveals many interior details Which aren’t usually made public: We just learned How much does Microsoft earn from Xbox Game Pass subscriptions? And now, for the same reason, we’ve learned that Xbox Play Store is coming to mobile almost
At least that’s Microsoft’s intention, as the company itself explained in A document issued to the Capital Markets Authority, which is the British agency that is evaluating whether or not to give the green light to the multi-million dollar purchase. Xbox has responded to a question from this body, as reported in the edgeIn this response, they revealed their plans to bring the Xbox Game Store to iOS s Android with a goal Apple and Google competition.
‘New Xbox’ mobile platform ‘with known and popular content’
The deal will enhance Microsoft’s ability to Create a new generation game store It works on a variety of devices, including mobile phones, “we can read in the document issued by the company. Shortly after the announcement of the purchase agreement between the two companies, Microsoft itself confessed who – which The mobile gaming market was a decisive factor In motion, one of the main reasons they choose the show $68.7 billion for Activision, Blizzard and Kingresponsible for large licenses such as candy crush.
Moving consumers away from the Google Play Store and the mobile app store will require a significant change in their behaviour.
In the document, Microsoft specifically talks about the new Xbox platform for mobile devices: “Building on Activision Blizzard’s existing gaming communities, Xbox will look to expand the Xbox Store to mobile devices, attracting gamers to The new Xbox Mobile platform, they confirm. Of course, they admit that they won’t have it easy against the big companies in the sector: “Keeping consumers away from the Google Play Store and the mobile app store will require a major change in their behaviour. Microsoft hopes that by introducing Popular and Popular Content Players will be more inclined to try something new.”
Starting from today Xbox already offers mobile content thanks to cloud gaming Included in the subscription Xbox Game Pass Ultimatea technology that intends to move forward with its own console focused exclusively on flow One of the video games we’ve seen recently The first picture. On the other hand, we must remember that this year we learned that Activision Blizzard Earn more money with mobile games From those in computers and consoles together.
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