Tuesday, November 5, 2024

LinkedIn launches a new security feature to identify fake profiles

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LinkedIn has announced new security features for profile validation and to combat cybercriminals trying to maliciously use the platform.

Like other social networks, LinkedIn is the scene of deception, from fake job offers Even fraud like pyramid diagram. As seen with examples like Lazarusa group that has used LinkedIn to distribute malware in several attacks in recent years, and many malicious actors use LinkedIn to carry out scams, steal credentials, or distribute malware that allows them to steal sensitive information or even navigate the corporate network.

Although many people think LinkedIn is a safe platform, and a professional environment where we can lower our guard, the reality unfortunately shows that cybercriminals are taking advantage of it. In fact, in February of this year, phishing attacks pretending to be official LinkedIn emails increased by more than 230%.

In this context, LinkedIn ad Launching new security features in the coming weeks to provide more tools when determining account authenticity.

The first of the new functions is called “About this profile” and it allows you to get more information about the account. For example, the date a profile was created, the date it was last updated, if the phone number was verified, or if the email associated with the LinkedIn account is from a company.

This way you will be able to access this function to get more information about the profile. Line: LinkedIn.

Another novelty, the company explained, is the announcement of an artificial intelligence (AI)-based learning model to identify profiles that use artificial image generators through artificial intelligence, as sometimes fake profiles on LinkedIn use this technology to give accounts a legitimate appearance. This new model promises to be more effective and will even be able to identify and remove fake accounts even before they reach someone.

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And the third and final new thing is about messages, as LinkedIn has announced that in some cases people will be alerted when messages contain suspicious content that may affect security. For example, in cases where someone might try to follow the conversation on another platform, since this is a practice often done by criminals when carrying out scams. In addition, the ability to report these messages or mark them as safe will be added.

An example in English of how LinkedIn alerts people to messages that may pose a security risk. Line: LinkedIn.

These new security features will be available soon and hopefully will be effective in reducing the chances of users becoming victims. Besides these new tools, the key also remains awareness and education of users when using technology. Being on guard and knowing that at any moment it can happen to us that they are trying to trick us, but we won’t stop enjoying technology for it.

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