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BYD wants to “destroy” auto manufacturers throughout its life and calls on the rest of China to do so

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08/14/2023 16:36

Updated 08/14/2023 16:36

a path BYD As a passenger car manufacturer, especially in recent times, it’s been amazing. Founded in 1995, it took 13 years to produce one million cars, and it took another year and a half to reach three million, and this is the really amazing fact, only another 9 months to reach the level of five million cars produced. In celebration of this achievement, the brand wanted to make it clear that it aspires to become an absolute reference at the same time that they want to appeal to the rest of the Chinese auto industry.

It was in a video released by the brand itself that showed the founder and president of BYD, Wang Chuanfudetails the formation of twelve of the largest Chinese automakers, including names such as FAW, Xpeng, Nio and Li Auto.

BYD Founder and CEO Wang Quanfu.

In it, Chuanfu calls on the rest of the Chinese manufacturers to unite to confront the products of foreign manufacturers: “Our stories are different from each other but share the same trend. There is no distinction between ‘you’ and ‘me.’” I think it’s time for Chinese brands. It is an emotional necessity for 1.4 billion Chinese to see a Chinese brand go global.”

As detailed by the media ReutersThe video ends with a voiceover calling on Chinese automakers to “Destroy ancient myths and achieving new brands on a global level.”

Stuck fork

This desire on the part of the executive director of BYD has been cultivated not only in him, but in all Chinese society for a long time. And it is that if China has lost something in recent decades, it has been a record-breaking automaker capable of taking on an array of European, Japanese and American brands that for years have dominated the automotive landscape in an authoritarian fashion.

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With a fully established industry, it is really difficult to stand out and impress potential customers when there are competitors offering a product that generates more trust. Only Tesla has managed to emerge among names like Volkswagen, Ford or Toyota, among others, and BYD has now joined the American company.

The brand has recently entered Spain commercially, forming its commercial network. Their electric cars start at just under €30,000 in the most affordable condition.

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