It’s been more than a month since Google rolled out its new app Summaries generated by artificial intelligence (AI) at the top of search results and received criticism for the inaccuracy of his answers in this feature.
a New study From the SEO SE ranking platform it shows that Google has reduced the frequency with which these summaries appear and has modified the websites that use them to create them.
The study published last Wednesday looked at 100,000 keywords in 20 different fields, including business, politics and wellness, and conducted Google searches on the keywords. The researchers found that artificial intelligence has a significantly lower presence in Google search results now than it did five months ago Same searches.
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The researchers found that for the majority of the 100,000 searches (more than 90%), Google currently did not produce an AI result, while more than 63% did so in January.
The percentage of AI summaries that Google automatically generates has decreased by more than 52%.
The “drastic decline” is likely due to Google trying to make its AI overviews more accurate and reliable, the researchers wrote in SE Rating.
“The search engine has become more selective than before when generating AI content,” they added.
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Reddit And Nerdwalt They were in the top 10 in January, but have now fallen out of the top 10. The same applies to Cora, Investopedia and Local.google.com (or Google Maps with local businesses).
They will be replaced by five newcomers: The world of hostility, Healthline, Turn on repeat, Very good mind And Men’s health.
The world of hostility And Healthline These sites fall into the areas of sports, exercise, self-care, wellness, and healthcare, which “may indicate that Google is prioritizing sites with deep expertise in specific topics,” the researchers wrote in the SE ranking.
Sites like Reddit And Cora They took advantage of a Google update in August that prioritized discussion forums. Reddit traffic nearly tripled in the eight months following the update.
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Google is the world’s leading search engine company, controlling more than 90% of the global market.
The 10 sites that Google AI summaries linked to the highest number of 100,000 searches are:
- Runnersworld.com (linked 1,200 times)
- Healthline.com (linked 1,114 times)
- Linkedin.com (linked 1,027 times)
- Runrepeat.com (linked 933 times)
- En.wikipedia.org (linked 775 times)
- Youtube.com (linked 761 times)
- Forbes.com (linked 680 times)
- Webmd.com (linked 583 times)
- Verywellmind.com (linked 562 times)
- Menshealth.com (linked 547 times)
“Beer enthusiast. Subtly charming alcohol junkie. Wannabe internet buff. Typical pop culture lover.”