Meta will create a customer support department for unexpectedly deleted posts or accounts

MADRID, August 26 (Portaltic / EP) –

meta pads He began to create a customer service department to help users of his social networks who saw their posts or accounts deleted unexpectedly.

The company you run Mark Zuckerberg Formed in 2020 Advisory Board To assist in decision making, independently, in moderating content Facebook And the Instagram.

Now, Meta has started setting up a customer service department on the recommendation of the advisory board, as the company’s vice president, Brent HarrisMove to Bloomberg.

This new section that Still in an early stage of developmentIt will help users of your social networks who saw your posts or accounts deleted unexpectedly.

The advisory board stated that it had received more than a million complaints from users regarding this issue. In this sense, Harris confirmed to the media that the company has invested “long time” To improve your customer service.

Artificial intelligence is increasingly leading the way in decision-making

Meta gathers more than 3.6 billion monthly users across all of its platforms, according to data from Statistics for the second quarter of this year. A frequent complaint among them, according to Bloomberg, is the lack of recourse when their account is banned, suspended, or “hacked.”

Specifically, this resentment also stems from the increasing role of Artificial Intelligence (AI) from the Meta when it comes to modifying its contents. In this sense, the page Facebook Help He explains that his teams build machine learning models that are able to recognize elements of an image or analyze a post’s text.

The social network claims that the content in question sometimes requires additional review and the AI ​​sends it to the manual analysis team that makes the final decision. As a result, Facebook ensures that its technology “Learn and do well” over time.