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The future of mobility must be sustainable, like any other Build in small steps. Or why not, brick by brick. Kia embodies this simple analogy in “Brick to the Future,” the work that will represent South Koreans at Milan Design Week.
In a very similar way to those life-size replicas of Lego cars that became fashionable a few years ago, Kia has worked Reimagines the EV6 electric crossover across the blocks From the popular construction game.
350,000 blocks and a lot of work
It was the work, which breaks all stereotypes of the sculptures used Done for the Italian company Kia by BrickVisiona company specializing in the assembly of Lego parts, was founded by the world’s only professional with official recognition of the Danish toy maker, Ricardo Zangelmi.
To make this brick-to-future reality, Zangelmi and his team used nearly 350,000 bricks, in a painstaking process that took them Four months and more than 800 working hours the total. All this is collected in the various videos available on Kia Italia YouTube channel.
Once Milan Design Week is over, work will set in Permanent exhibition at the Kia Energy House in Rome.
The Lego-made Kia EV6 clearly lacks the features of its real counterpart, even though its creators wanted to give it real lighting. By mixing different transparent Lego bricks, they have Faithfully reproduce the light signature of the electric crossover, both front and rear.
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