Sales do not cover costs.

Xiaomi has had these the past few months Various amazing versions. First there was the Redmi Note 12, The most successful family in the medium term; Then the Xiaomi 13 series, which is rated as the best Android on the market. In addition, this family will soon receive a new member: Xiaomi 13 Ultra.

Although each of these families has multiple devices, None of them are suitable if you are looking for a compact mobile phone. Now, Xiaomi CEO Lei Jun has explained why, and it comes down to economic and statistical.

The compact market is very small

Xiaomi has always been rated as one of the brands that More devices that make it available to its users. Its catalog is really wide, with mobile phones from Very different sizes, characteristics and prices. There is no one who can argue with this fact.

However, there seems to be a small section of the population that scolds Xiaomi (and the rest of the brands). Absence of integrated stations In the market. You can say that th small mobile phones They are practically extinct, the latest series of Xiaomi and Redmi confirms this theory.

Lei Jun, CEO of the company, talked about the embedded mobile phone through Weibo, and wanted to make it clear, as he saw What happened with the iPhone 13 minichose Xiaomi Compact cell phones are not manufactured because of this lower demand since their sales Development and manufacturing costs will not be reached.

In addition, Lei Jun claims that with such a small size, a smaller mobile phone cannot accommodate the same features as existing models, resulting in Worse camera and shorter battery life. With all this, Xiaomi is clear that mobile phones are not the future.

Anyway, as we say this It seems to be the trend of all companies: Manufacture of mobile phones in “standard” size accompanied by one or two larger models. Only time will tell if the merged market He will rise from his ashes again one day.

Source | Weibo

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