FIFA and the European Broadcasting Union (EBU) have agreed to extend their current broadcast rights partnership, ensuring that the upcoming FIFA Women’s World Cup Australia & New Zealand 2023 will be broadcast in 34 countries on the EBU public television network. Europeans. At the same time, there is a further commitment to the regular transmission of women’s football content beyond the competition.
The MoU follows initial discussions between FIFA President Gianni Infantino, FIFA Commercial Director Romy Gai and representatives of the European Broadcasting Union (EBU), led by CEO Noel Curran, at FIFA headquarters last month. The new arrangement will include broadcasts on TV, digital and radio, which will give the EBU women’s football more incentives than ever before and help the sport grow further.
The deal with 28 European territories was announced in October and now includes major European broadcast markets
In October 2022, the two parties announced an initial agreement ensuring that the 2023 FIFA Women’s World Cup would be broadcast free-to-air in 28 European regions, but under this revised agreement, major European broadcast markets were included. With Ukraine.
“FIFA is pleased to extend its agreement with the European Broadcasting Union for the transmission of the upcoming FIFA Women’s World Cup, adding five key markets to its existing networks: France, Germany, Italy, Spain and England. Ukraine, thus ensuring maximum exposure for the tournament,” said FIFA President Gianni Infantino. “As part of this agreement, the EBU has committed to broadcast at least one hour of dedicated women’s football content every week on its own digital platform and broadcast network. This will provide a better promotion and exposure opportunity for women’s football, which is a priority for us in line with FIFA’s commitment to the long-term development of the game.”
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